Privacy Policy

1. Introduction

Welcome to rajangupta.com ("the Site"), operated by Rajan Gupta, a freelance WordPress developer based in New Delhi, India. This Privacy Policy explains how I collect, use, disclose, and safeguard your information when you visit this website or use any tools or services offered here.

By using this Site, you agree to the terms of this Privacy Policy. If you do not agree, please discontinue use of the Site.

2. Information I Collect

Information you provide directly

• Contact form submissions (name, email address, project details)
• Email address when subscribing to the newsletter
• Any other information you voluntarily provide via WhatsApp, email, or Calendly

Information collected automatically

• IP address, browser type, and device information
• Pages visited, time spent, and referring URLs (via Google Analytics / Google Tag Manager)
• User behaviour patterns via Microsoft Clarity (heatmaps, session recordings)
• Cookies set by the Site and third-party services

3. Cookies and Tracking Technologies

This Site uses cookies and similar tracking technologies to enhance your browsing experience and understand how visitors interact with the content. Types of cookies used include:

• Essential cookies: required for the Site to function correctly.
• Analytics cookies: Google Analytics (GA4) and Microsoft Clarity collect anonymised usage data to help improve the Site.
• Advertising cookies: If Google AdSense is active on this Site, Google and its partners may use cookies to serve ads based on your prior visits to this Site or other websites. You can opt out of personalised advertising at Google Ads Settings.
• Third-party cookies: Calendly, WhatsApp, and other embedded services may set their own cookies subject to their respective privacy policies.

You can control cookie settings through your browser. Disabling cookies may affect certain Site functionality.

4. Google AdSense and Third-Party Advertising

This Site may display advertisements served by Google AdSense. Google, as a third-party vendor, uses cookies to serve ads based on a user's prior visits to this website or other websites on the internet. The use of advertising cookies enables Google and its partners to serve ads to users based on their visit to this Site and/or other sites on the internet.

Users may opt out of personalised advertising by visiting www.aboutads.info/choices/ or NAI opt-out page.

For more information on how Google uses data, visit: How Google uses data when you use our partners' sites or apps.

5. How I Use Your Information

• To respond to enquiries and provide services you request
• To send the newsletter if you have opted in (you can unsubscribe at any time)
• To analyse and improve Site performance and user experience
• To comply with legal obligations
• To serve relevant advertisements (Google AdSense)

6. Data Sharing and Disclosure

I do not sell, trade, or rent your personal data. Your information may be shared with:

• Google LLC - Analytics (GA4), Tag Manager, AdSense, reCAPTCHA
• Microsoft Corporation - Clarity (behavioural analytics)
• Calendly - appointment scheduling
• Meta / WhatsApp - if you contact via WhatsApp
• Law enforcement or regulatory authorities if required by law

7. Data Retention

Contact form submissions are retained for as long as necessary to fulfil the purpose for which they were collected, typically up to 2 years. Analytics data is retained per the default settings of each service provider (Google Analytics: 14 months; Clarity: 30 days for recordings).

8. Your Rights

Depending on your jurisdiction, you may have the right to:

• Access the personal data I hold about you
• Request correction or deletion of your data
• Object to or restrict certain processing activities
• Withdraw consent at any time (where processing is consent-based)
• Lodge a complaint with your local data protection authority

To exercise any of these rights, contact me at hello@rajangupta.com.

9. Children's Privacy

This Site is not directed at children under the age of 13. I do not knowingly collect personal information from children. If you believe a child has provided personal information, please contact me immediately and I will delete it.

10. Security

I implement reasonable technical and organisational measures to protect your personal data, including HTTPS encryption, strict security headers, and disabled XML-RPC. However, no method of transmission over the internet is 100% secure.

11. Changes to This Policy

I may update this Privacy Policy from time to time. Changes will be posted on this page with a revised "Last updated" date. Continued use of the Site after any changes constitutes acceptance of the updated policy.

12. Contact

For any questions about this Privacy Policy, please contact: